Coming Soon in 2024!
Overdrive GTM™
Overdrive GTM™
Engineered Growth for B2B SaaS
by Pete Giordano
Overdrive GTM is a proven methodology that helps B2B SaaS companies unlock “Growth Gridlock” by improving conversion rates, increasing the number of paying, referenceable customers, and building scalable, repeatable sales models because we are committed to transforming startups into market leaders.
Overdrive GTM’s holistic approach aligns every facet of the GTM process, from product development to customer engagement, ensuring that startups can swiftly adapt to market changes and seize growth opportunities.
This book is for people who:
Have a vested interest in solving the above GTM Strategy questions and more.
Hunger for a way to make sense of what happens when they adjust one of the myriad “knobs, dials, and levers” of their business, some things improve, other things don’t, and a new set of “whack-a-mole” problems arise.
Believe there is a GTM Methodology, a repeatable process and set of questions, to help them produce a desired outcome -- but they just don’t have the luxury of time, attention, and resources to figure out how the jumbled bowl of interconnected spaghetti runs their business.
About Pete
Pete Giordano has worked for more than 30 years in tech in early, transformative roles at companies like, DoubleClick, VMware and Google Cloud. Most recently he served as the Global Director for Go-to-Market Strategy for Google Workspace during the pandemic, and steered strategies for a product serving 3 billion users and 10 million paying customers.
Today he works as an advisor and guest lecturer at UC Berkeley SkyDeck, University of Michigan's Center for Entrepreneurship, and various accelerators. His sweet spot expertise is Go-to-Market Strategy and innovation in B2B SaaS companies targeting the Mid-Market to Enterprise segments.
